Source: Meximerica Media
Meximerica Media Launches Its First Spanish-Language Daily Newspaper in San AntonioMonday July 19, 8:06 am ET
Rumbo de San Antonio Is the City's First Spanish-Language Daily Newspaper
PRNewswire
SAN ANTONIO
July 19
Meximerica Media, a U.S.-based publishing company, today announced that Rumbo de San Antonio, the first Spanish-language daily newspaper in San Antonio, will be launched on July 26. Rumbo de San Antonio is Meximerica's first step toward establishing a new network of Spanish-language daily newspapers in Texas, to be followed by subsequent launches in Houston in August, and the Lower Rio Grande Valley and Austin in September.
Rumbo (pronounced room-bo), comes from the Spanish word often associated with the Latin American phrase meaning "heading north" and, by implication, heading to move up in life. Rumbo de San Antonio is a complete full-color, tabloid-size Spanish-language newspaper, primarily aimed at Hispanic men and women between the ages of 21 and 54. The paper has its own staff of reporters covering local and community news of particular interest to its readers, including education, personal finance, and health. Rumbo de San Antonio also offers in-depth national, international, sports and entertainment news coverage, with particular emphasis on Mexico and Latin America.
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CJ at 7/19/2004
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